podcast for Savvy agents

How to Lose Your Audience in 10 Ways!


How to Lose Your Audience in 10 Ways

Hey there, savvy real estate agents! Ever watched the rom-com classic "How to Lose a Guy in 10 Days"? Well, today, we're flipping the script with a marketing twist. Let's dive into how you could (but definitely shouldn't) lose your audience in 10 easy steps. Spoiler alert: it's easier than you think!

The Hard Sell Hustle:

If every post screams "Buy! Buy! Buy!", you're not a marketer; you're a digital billboard. Remember, your audience craves a connection, not a sales pitch at every turn.

Ghosting Your Followers:

Ignoring comments and messages? That's a surefire way to tell your audience they don't matter. Engagement is the heart of social media – keep that heart beating!

The Fake Facade:

Authenticity is your best outfit; wear it proudly. Don't try to be something you're not. Your audience can spot a fake from a mile away.

The Downer Post:

Constant negativity or making your audience feel less-than is a no-go. Uplift, don't bring down. Your content should be the sunshine in their feed, not a raincloud.

Jargon Jamboree:

Unless you're writing a textbook, ease up on the industry lingo. Speak their language, not real estate gibberish.

The Disappearing Act:

Posting sporadically? You're out of sight and out of mind. Consistency is key to staying on your audience's radar.

Tone-Deaf Territory:

Ignoring the world around you or, worse, exploiting it for marketing, is a major faux pas. Stay sensitive to current events and social issues.

One-Size Misfits All:

Your audience is unique. Treat them that way. Tailor your content to their interests and needs.

The Scripted Saga:

Drop the act. Show the real, unpolished you. Authenticity trumps perfection in the social media world.

Visual Vandalism:

Poor visuals are like bad curb appeal in real estate – they drive people away. Invest in quality visuals that captivate.

Now, let's be real. We've all made a marketing faux pas or two. But the beauty of social media is its ability to forgive and forget, provided we learn and adapt. And if you're feeling overwhelmed with keeping your social media feed engaging, authentic, and valuable – don't worry, we've got your back.

Introducing Savvy Social:

Our $10/month time-saving membership designed specifically for real estate agents like you. With professionally designed graphics, captivating captions, and a feed that keeps you top of mind, you're not just avoiding these 10 audience-losing pitfalls; you're building a loyal community.

Stay savvy, stay connected, and let Savvy Social handle your real estate marketing needs, even when you're swamped. Because in the world of real estate, being forgettable is not an option.

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